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Movember (the month formerly known as November) is a charity event held during November each year.
At the start of Movember guys register with a clean shaven face. The Movember participants, known as Mo Bros, have the remainder of the month to grow and groom their moustache, raising money and awareness along the way.
Movember culminates at the end of the month at the Gala Partés. These glamorous and groomed events will see Alex Trebek look-a-likes battle it out on the catwalk for their chance to take home the prestigious Man of Movember title.
While growing a Mo is left to the guys, Mo Sistas (women that support their guys or just love Mos!) form an important part of Movember with their powerful feminine touch, by recruiting Mo Bros, helping to raise funds and attending the highly anticipated Gala Partés.
But it's not all fun and games, so why the extreme behaviour?
Which ever way we look at it, men are far less healthy than women. The average life expectancy for men is five years less than females.
The obvious question is why?
Men lack awareness about the very real health issue they face, have an attitude that they have to be tough - "a real man" and are reluctant to see a doctor about an illness or to go for regular medical checks.
The aim of Movember is to change this attitude. Make men's health fun by putting the moustache back on the face of Canadian men and raising some serious funds for prostate cancer.
Every year around 24,700 Canadian men are diagnosed with prostate cancer and about 4,300 die of the disease, making it the number one cancer threat to Canadian men.
Movember is very proud to be partnering with the Prostate Cancer Research Foundation of Canada.
All donations made will go directly to the Prostate Cancer Research Foundation of Canada who will use the funds to create awareness and fund research for prostate cancer.
The Prostate Cancer Research Foundation of Canada's charitable number is: BN89127 0944 RR0001. All donations are tax deductible to the extent permitted by law.
We challenge you to change the face of men's health.
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