This attitude--serving the customer, providing good value--is one thing I love about our little mini-economy here. Value should come before profits. And if people are treated right, profits follow.
I think the SRP vendor community works the way things used to work 100 years ago. When the provider of a service is directly connected with those using the service, everyone is happier. It keeps vendors accountable--no hiding behind a "Great Wall of Lawyers" and avoiding responsibility. :)
Josh