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Cassie-
The problem is obvious. You are not a Man. The product must rely on testosterone on the skin to lather. Please try again with the estrogen-based formula, and if this does not solve your problems please take it up with the vendor before bringing it to SRP.
;)
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The product is not meant for making lather, and pretty much says so on their site: SHISEIDO | SHISEIDO MEN | SHAVING CREAM. It will not work with a straight, either, and given its price, that should not be a problem. I was once given a tube - along with the entire rest of the men's care series, and yes, that particular woman was rather affluent - and liked it well enough for shaving with a DE. For a straight, it does not provide enough cushion or glide.