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i found it. it is surrounded by women's lotions and other beauty products...but there is a little sign that says "mens".

why would proraso be in the women's cosmetic section?

tried the spa section (my target does not have one), tried the men's face care section (men's soap, shaving cream, etc), tried the cosmetics section ... nada.

anyone find proraso in the orange...

ok i went to the Bath section. Ill look again...Ill also look at the cosmetics section

I heard Proraso cream was available at Target in the Bath section, but I went there and did not find it.

I live in Southern California. Anybody go to a SoCal Target and find Proraso?