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Saw some NICE towels and other VERY nice creams at royalshave.com, added a whole bunch of really cool sounding foreign creams (i.e. Top Secret, Bigelow, Veleiro, O Melhor, Institut Karite, Figaro),...

I think the consensus is that is softens the beard, just like pre-shave oils, creams, hot water, hair conditioner, etc. Though an old shaving manual I read recently says the role of the soap is to...