I was one of the testers for this soap. It's almost a cream, and is softer than most croaps. Therefore, you have to be careful when loading the brush, only very light swirls, or you'll load far too much soap. As Pete mentioned, it doesn't take much. I make a few light swirls on the puck, then face lather, slowly adding water and building the lather. This lather holds A LOT of water, so keep adding it. It's the well hydrated lather that is responsible for it's excellent slickness and post shave face feel. I always use an AS and a balm after shaving, but don't need either with this soap. The three scents are on the light side, although I find them very pleasant. Madman's Bouquet is a little stronger scent than the other two. Olfactory Hue is probably my favorite, as I enjoy woody scents. Fragile Confusion almost has no scent in the jar, but appears when you lather, then fades in and out, and tends to stay with you after you shave, a light, warm, spicy scent. I enjoy using a lot of different soaps, but I find Glide to be the best performing soap I've ever used. The ingredient list is incredible, with three butters, goat milk, tallow, aloe vera, and jojoba oil. No wonder my face feels soft and well nourished all day.