My idea of a worthwhile reason to go to the conference:

1) vendors of consumable supplies (soap/aftershave/cologne) showcasing their product range so I can smell everything and decide what I like.

2) vendors of consumable supplies giving out small free samples to try (lotions/cologne/shaving cream/etc)

3) vendors offering some discount from the regular website prices for some (if not all) their products.

4) break-out sessions/interactive demonstrations on learning techniques such as honing, stropping, shaving, restoration tips.

5) a restoration supply area, for small/hard to find items such as brass pins, ss pins, tubing, washers of various sizes, spacers, wedges, and even scales. Maybe even anvils, ball peen hammers, magnetic blade holders & such. (where's Bill Ellis?)

6) opportunity to test-drive (test-shave) with a particular razor (shavettes, artist clubs, Dovos & TI's, as well as unique one-of-a-kind razors. Obviously some kind of shaving station with hot towels (towels+water+microwave), mirror, soap, disinfectant, etc may be necessary. This may not necessarily be just for us, but for any friends we bring along intending to 'convert'.

7) nearby 'watering hole', with comfortable seating, for people to get a drink, and talk.

8) raffle / door prizes. or silent auction of donated items for fundraising?

9) interactive straight-razor/barber trivia game, (with possible option for prize at end.)

10) Trader's corner. I know this kinda defeats the purpose of the vendors paying for each table, so it might not work. But possibly allowing members to trade (or purchase) items from other members. Maybe this can happen at the watering hole 'under the table'.

These are just some thoughts.

Also, I see that you can make a reservation for the hotel room, but there is nowhere to register for the conference. Is there a registration fee, or process, or do we just stop on by?