Lately I've been thinking about Gillette's marketing v. the standard straights of the day:

I would say that even by the early 1910-1917 Genco surely had more power in the marketplace than Gillette...sheesh, they were producing what, 10k razors a day or somesuch? So when the time came for the US government to ask for bids to supply their boys with razors, somehow Gillette won the contract? What could have made the G-Men in Washington decide to go with Gillette? King surely have the tons of money that Genco had....lobbying? super-loss-leading? donations to campaigns?