I use both, balm first then after shave. My "balm" is not always purpose built. The Nivea stuff top shelf for sure but I've also had good luck with Corn Husker's Lotion or just plain old Aloe Vera Gel. Living in a sub-tropical climate though, balm isn't always absolutely necessary as dry skin is seldom much of a problem. Sometimes I'll just go with a healthy slap of witch hazel followed up with an aftershave or cologne.