Ok, I've been at the wetshaving game for 3 years. The whole time, I was a bowl latherer. I began to think, "what if I could get rid of these bowls on my counter?". So I loaded up my Semougue 830 for 15 seconds with Petal Pushers Fancies. As I swirled the brush around my face, the lather exploded and the face lathering aided in the preparation of my beard. I don't know if I'm a face lathering convert, but I'm leaning heavily in that direction.